launches institutional digital asset platform, Blockchain Principal Strategies

Today, announced the debut of its new comprehensive institutional platform known as Blockchain Principal Strategies (BPS). BPS provides institutions, family offices, and individual investors tailored access to’s markets, research, and services.

With the launch of BPS, aims to leverage its track record in securing, managing, and evaluating digital assets to offer investors an opportunity to gain exposure to the growing digital asset ecosystem.

[perfectpullquote align=”full” bordertop=”false” cite=”Peter Smith, CEO, and Co-Founder of Blockchain” link=”” color=”” class=”” size=””]“We are thrilled to debut Blockchain Principal Strategies, an institutional grade platform customized for institutions, family offices, and individual investors. BPS provides clients the opportunity to invest in digital assets with the same peace of mind and security that has become synonymous with the Blockchain name.”[/perfectpullquote]

Through BPS, investors will have access to an over-the-counter (OTC) trading desk which offers a white-glove trading service led by a team hailing from Cooley, Goldman Sachs, JP Morgan and UBS. The OTC desk also operates as a matchmaker and direct counterparty to clients, executing trades and managing associated risk.

In addition to trading, BPS provides clients a customized portfolio view, as well as exclusive insights into market fundamentals, risk metrics, and access to a research team that includes leading cryptocurrency economist, Garrick Hileman. Clients will be able to explore a variety of managed investment offerings including the opportunity to make direct equity investments into promising companies in the larger digital asset ecosystem, as well as gain access to early stage token offerings – all sourced and vetted through Blockchain’s global network.

[perfectpullquote align=”full” bordertop=”false” cite=”Breanne Madigan, Head of Institutional Sales and Strategy” link=”” color=”” class=”” size=””]“I joined Blockchain to help modernize the financial system, and launching BPS is the first step in our long-term strategy to execute on that vision. In addition to the BPS platform itself, we will also offer educational and networking opportunities with hopes of creating a broader, well-informed community around digital currencies moving forward.”[/perfectpullquote]

Blockchain Principal Strategies can now be accessed at as the team continues to roll out additional institutional products throughout the summer.

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