LINE Corporation announced today that ICON (ICX) is now available for trade on its digital asset exchange BITBOX. ICON can now be traded on BITBOX with Bitcoin (BTC). In addition, to celebrate the addition of ICON, BITBOX will offer a 50% discount on trading fees for ICX/BTC trading pair until November 30th.

Under the slogan of “hyperconnect the world” ICON has become a leading blockchain developer, with a focus on creating a decentralized, interconnected future. LINE teamed up with ICON in May to establish the joint venture unchain, tasked with establishing a token economy platform that better rewards users and developing an array of blockchain technology-based dApp services, such as 4CAST and Wizball.

Listing ICON is another sign of LINE’s commitment to building the token economy and providing users with a diverse variety of markets. BITBOX plans to continue adding more digital assets through its open-listing committee and review process.