Global Digital Assets (GDA), the first merchant bank in North America to focus on blockchain and digital assets, announced today that it will be joining the DigitalBits ecosystem to further enterprise adoption for branded cryptocurrencies. GDA, in collaboration with other ecosystem participants, will provide the infrastructure necessary for consumers, merchants, brands, and payment providers to benefit from branded cryptocurrencies, inclusive of the emerging subcategory of branded stablecoins.
GDA and its subsidiaries have worked with fortune 500 companies, such as Toronto Dominion Bank, governments in North America, the Caribbean, Africa, and Asia, as well as some of the world’s largest digital ecosystems, such as TRX and the ONT networks. Founded through the combination of MLG Blockchain and Secure Digital Markets, GDA bridges enterprise solutions with digital markets to accelerate the adoption of blockchain technology within mainstream society. GDA will facilitate and support select enterprises focused on the generation and deployment of branded cryptocurrency solutions, inclusive of capital for the procurement of DigitalBits’ XDB tokens.
Sharing a common vision with DigitalBits to introduce blockchain to the average user, GDA seeks to introduce the skew of branded cryptocurrencies to existing clients and enterprises alike, generating further support for the emerging asset category of branded stablecoins.
“Brands and corporations may spur the next wave for banking the unbanked, and we believe that branded currencies may be the first glimpse of achieving this,” said Michael Gord, GDA CEO. “With DigitalBits, we intend to bring this emerging asset category together with today’s digital banking solutions.”