Digix unveils new branding in the push for adoption of DGX gold token

Digix Global has unveiled a new logo and branding as it embarks on its future roadmap. Just a few months ago, DGX, the company’s first asset token, and the highest circulating gold backed token in the blockchain space was reintroduced with its own marketplace. DGX is a constant proof of concept of the Digix proof of provenance protocol.

The end goal of DGX is to be the digital gold standard and a globally recognized store of value in the cryptocurrency space.

DigixDAO aims to be a self-organizing community on the Ethereum blockchain that actively involves its token holders in decision making and shaping the direction of the asset tokenization business.

Revisiting the company history, the Digix team said:

“Following the release of our new website, a range of translations will be obtained in order to better reach the global audience of the Digix ecosystem. As of the time of writing, there are at least 56 nationalities who are a part of the Digix ecosystem. The Digix journey began in 2014 with a vision to bring real-world assets onto the blockchain. We are the first company to conduct a fully on chain crowdsale on the Ethereum blockchain where 465,134 ETH was raised in March 2016 — and DigixDAO was born.”

The Digix team said that current plans call for working on realizing many objectives, not limited to:

(i) listing on centralized exchanges.
(ii) penetrating untapped markets and industries.
(iii) setting up global gold bullion operations.
(iv) functional DigixDAO.
(v) scaling the asset tokenization business.

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